Strategic growth & social media for accountants with Lorilyn Wilson, Owner of Lake Oswego Tax - Video

On this episode of Reconciling SaaS, join Guy Pearson, CEO of Ignition, and Lorilyn Wilson, the innovative owner of Lake Oswego Tax and founder of Madwoman Media, as she shares her unique journey from a political science major to a leading CPA and entrepreneur.

This insightful video is packed with strategies, tips, and personal anecdotes aimed at CPAs looking to grow their practices and harness the power of social media.

Chapters:
[0:00] Introduction: Meet Lorilyn Wilson
[1:30] Unconventional Path to Accounting
[4:00] Choosing a Recession-Proof Career
[6:45] Launching Lake Oswego Tax & Madwoman Media
[10:00] Leveraging Social Media for Business Growth
[14:00] TikTok Success & Audience Engagement Strategies
[18:00] Expanding Madwoman Media's Services
[22:00] Advice for CPAs on Using Social Media

Follow along on our other social channels:
Twitter: https://twitter.com/ignitionapp
Facebook: https://www.facebook.com/IgnitionApp
LinkedIn: https://www.linkedin.com/company/ignition-app
Instagram: https://www.instagram.com/ignitionapp_/
TikTok: https://www.tiktok.com/@ignitionapp